GM India announced last week that they have slashed the prices for their new offering in the small car market. The Chevy Spark has been priced now at Rs. 2.66 lakh for the base model.
If you consider the highest model in the car, there is a price cut of over 55,000 rupees.
“The special price is the result of improved localisation of the Spark coming out of operational efficiencies due to increase in production volume,” said Ankush Arora whos is the Vice president for Marketing India.
The Spark model from General Motors has sold over 2 million units in over 100 countries. The car also won the ‘Best Value 2008′ award for cars this year.
General Motors are planning on rolling out a new diesel version of their hit sedan, Chevrolet Optra. The diesel Optra will come with a TCDi engine - Turbo Charged Common Rail Direct Injection. The plans at the moment is to launch the car as early as next month.
This TCDi technology uses a new type of common rail technique which is a bit different from the CRDi engine. GM has been very active in rolling out new cars with them having launched 3 cars in 2006. The Aveo (sedan), SRV (sports model), and the Aveo U-va which is their small car. In 2007 they have already announced their Chevrolet Spark which is a pepped up Matiz.
The Optra diesel will cost about Rs. 10 lakhs - indicative price ex-showroom Delhi. This will definitely be atleast 20% cheaper than the diesel Skoda Octavia, which costs as much as Rs. 14+ lakhs.
General Motors made the announcement on saturday afternoon that they will be launching their new car the ‘Aveo U-VA’ in the Kerala in the coming week. The company officials claim that this will be a good start for Chevrolet and would be estimating about 200-300 cars to be sold every month.
This will also give them a good platform for another car which they are launching, the Chevy Spark. The Chevy Spark is the new generation Matiz and will be launched in the summer of 2007.
The Chevrolet Aveo U-VA is a car first made in Europe, and has been brought into the country after the car has done satisfactorily in markets like North America and Asia Pacific region.
Aveo, Chevrolet January 15th 2007
General Motors has finally come out and given everyone an official work on the new small car after the Chevrolet Aveo U-VA. The Chevrolet Spark, which is the updated Matiz was going to be launched last year but due to some problems it wasn’t possible. This time the company is sure that they will be able to give a successful launch to the Chevy Spark in India around April-May.
The Company is doing pretty well and the Chevrolet Aveo has helped the company as it has firmly established itself better than the Fiesta or even Tata Indigo. The Chevy Spark could be priced around 4lacs but this is not official yet. We will have to wait and see what happens next.
Chevrolet January 10th 2007
